Join us for this panel discussion amongst 4 ICG members based in Western Europe.
What will be covered?
State of the country: ICG’s local expert researchers give a snapshot of the political, economic and social factors, and the consumer sentiment, currently at play in France, Germany, the Netherlands and Spain. Where are the similarities and differences?
Impact on food and beverage, looking at:
- Well-being
- Pleasure
- Independence
- Constraints
- Conviction
- Influence
- Performance
Latest cross-country insights from a short online quantitative survey conducted by Research Clever on the popularity and frequency of eating vegetarian dishes and which world cuisines are seen as most up-and-coming in 2026.
Why you should join it/what you’ll learn:
This panel discussion will give you fresh, local and cultural insights into France, Germany, the Netherlands and Spain:
- Get the latest snapshot of the current state of each country from ICG’s local expert researchers.
- Discover what’s happening in food and beverage in each of these markets, including the key differences and similarities.
- Hear the latest insights on how popular and frequent vegetarian dishes are and which world cuisines are seen as most up-and-coming in 2026, based on a short online survey conducted by Research Clever.
Our Panellists
Henrique Savelsberg from Savelsberg Research is Dutch native and has 25+ years experience in developing and managing international market research studies. Henrique focuses on international qualitative research for Netherlands and Belgium but also pan-Europe and pan SE-Asia together with senior local qualitative researchers. Henrique currently divides his time between Europe and SE-Asia region.
https://theicg.co.uk/author/henrique-savelsberg
https://www.linkedin.com/in/henriquesavelsberg
Nicolas Kayser from The Insight Zoo is based in Germany and has more than 25 years’ experience in conducting qualitative research. He specialises in psychological analysis, including behavioural economics, neuromarketing and semiotics. With additional training in innovation management and Design Thinking, he helps transform consumer insights into effective marketing strategies and activities.
https://theicg.co.uk/author/nicolas_kayser
https://www.linkedin.com/in/nicolas-kayser-63257673
Silvia Iranzo Ferrandis from In Market Research is your reliable Spanish partner for international research projects. With over 20 years’ qualitative experience in consumer, B2B and healthcare, she builds bespoke teams from a trusted network of senior researchers across five continents. She pioneered online research in Spain and continues to lead the way with AI in qualitative research.
https://theicg.co.uk/author/silvia-iranzo-ferrandis
http://es.linkedin.com/in/silviairanzoferrandis
Nathalie Kantorowicz is a bilingual English-French professional who created the-marketing-labs in 2011 on the back of a proprietary insights community platform, and after 20 years across client-side insights, agency research and digital.
Based between France and UK, Nathalie provides full-service research with a focus on online communities and traditional qual notably in France and also in Europe. She can also provide support on quant including face-to-face thanks to her extended network of consultants, and recruitment and fieldwork partners. Her areas of expertise include tech with consumers and businesses, food and FMCG, home.
https://theicg.co.uk/author/nathalie-kantorowicz
https://linkedIn.com/in/nathalie-kantorowicz-9930421