Knowledge

An expert guide to presenting with impact

01 May 2014 | Webinars

You are an experienced presenter. Your research has produced a mass of useful findings. How can you make sure that your audience really engages with what you have to say and – most importantly – is moved to act upon it?

Facts and figures can engage on an intellectual level, but your hearers may remain unconvinced – or worse, become bored – unless you engage their emotions as well. What you say is important, but how you say it can make the difference between a decent presentation and a great one.

In this webinar Nadia Smulian draws on her experiences of both giving and sitting through a vast number of market research presentations during a twenty year client-side career, and her skills as a trainer and amateur actress, to give you a taste of the key tools and techniques that you can use to give your presentations even greater impact.

Nadia worked at both the Shell Group and Smiths Medical, where she frequently presented to Executive level management as well as being on the receiving end of agency presentations of varying quality. She is also a qualified trainer with over 15 years’ experience. Nadia now runs her own business offering training and consultancy services.

Download the presentation from the panel in right hand side of this page; and catch up with the recording of the webinar below.

If you are an ICG member, have signed up for the MRS CPD (Continuous Professional Development) programme and attended the webinar live, you can download the certificate for the event by accessing the page linked here. If you catch up with the event at a later time (i.e. not ‘live’), maybe by viewing the video here or reading the presentation, this will only qualify as ‘Informal’ training and the certificate should not be used.

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