A Whistlestop Tour of Canva

This Knowledge Share will be presented by ICG member Ramona Daniel and is generously sponsored by AddMaple       Ready to see what all the Canva fuss is about? This session is perfect if you've been curious about whether it's worth making the switch from PowerPoint, or if you want to create better-looking social […]

Segmentation: Your mission, should you choose to accept

This Knowledge Share will be presented by ICG member John Storey   It is generously sponsored by Add Maple       What you will gain from attending This session will provide you with a high-level understanding of segmentation, equipping you to deliver more value to your clients. You will walk away with the understanding and […]

Prompt Design 2.0 – Getting More Useful Results from AI Tools

We welcome back ICG member Ramona Daniel to run this follow-up Knowledge Share.       This follow-up Knowledge Share builds on our foundations session (https://theicg.co.uk/recording-prompt-design-for-independent-researchers-foundations/) and focuses on getting more reliable, useful results from AI tools like ChatGPT or Claude. It’s about moving beyond writing prompts to thinking critically about what the AI gives […]

Data Protection 2025 – New Rules/New Risks

This Knowledge Share has been generously sponsored by Indeemo.     The Knowledge Share will be run by ICG member Jude Legg, and will aim to update members on what’s new in the world of data protection and offer some practical tips to maintain compliance. Jude Legg I have over 20 years experience working in […]

AI beyond chatbots and prompts

This intermediate session is for researchers who want to move beyond basic prompting and explore the less visible capabilities of AI. We’ll look at different types of AI, what they can do, and how to use them to streamline and elevate your research practice. You’ll learn how to build your own queryable knowledge bases, analyse […]

The Researcher’s Toolkit: Working Smarter with Gamma AI

This Knowledge Share has been sponsored by Indeemo.     Most people have heard about Canva but have you used Gamma yet? If not, Andrew will show you how to create research stimulus, redesign existing reports, create newsletters, webpages, social media visuals and, when you don’t have any content, even create reports from scratch! This […]

Using AI for Discussion Guides

This Knowledge Share will be presented by ICG member Jay Zaltzman and is sponsored by Indeemo.   A lot has been said about using AI for qualitative analysis and report-writing, but what about using AI to prepare for qualitative research? In this Knowledge Share, Jay Zaltzman will share how he used ChatGPT to help design […]

The AI Growth Engine for Small Market Research Agencies – how to use AI to better market, sell, and engage with clients

Join ICG member Paul Griffiths for this valuable Knowledge Share. This Knowledge Share has been generously sponsored by EXPLNERS.     Paul will offer practical and immediately actionable ways to start using AI to save time and do more consistent and effective marketing, sales, and client engagement. Specifically designed for freelancers and small market research […]

Beyond Claude: Building Real Research Capability with Agents

This Knowledge Share has been generously sponsored by Liveminds. "Can't you just paste survey data into ChatGPT?" Well, you can, but you'll hit serious problems with security, accuracy, and adhering to MR standards. ICG member Matt Gibbs will demonstrate what a reliable alternative looks like, sharing tips and knowledge, having spent the past few years […]

Designing Presentations with Canva AI

    Knowledge Shares are presented by ICG members, for ICG members only. Last year we did a whistlestop tour of Canva. This Knowledge Share now focusses just on creating presentations in Canva, particularly using Canva AI. We’ll start with setting up your brand kit, or your client’s brand kit, in Canva, to get consistent, […]

Gen Z and Gen Alpha: Their Values & The Future of Work and Play

This Knowledge Share has been generously sponsored by The Lens, a high-specification viewing facility in the heart of Farringdon.       We welcome ICG member Pam Goldfarb-Liss to run this Knowledge Share. Knowledge Shares are run by ICG members for ICG members (only).   Think about this: by the year 2030 — more than […]

Co-creation in today’s world and beyond

This Knowledge Share will look at the highs and lows of creative workshopping, and what the future might have in store for us.  Drawing on decades (!) of experience between them Rebecca and Annabelle will grieve for what’s been left behind, share some ideas for the current day and look to future possibilities. This session is […]