Graham Booth on Research & Creative

ICG member Graham Booth is this week’s guest on Peter Spear’s Podcast, ‘That Business of Meaning.’       They cover a wide range of issues related to the application of qualitative research in the development of effective brand...

The launch of QualMinds and the rise of Ai moderation

By ICG member Hugh Carling Hot (ish) on the heels of this year’s ICG fascinating panel on AI, we’re very happy to announce the launch of QualMinds.  Expert views on hot topics QualMinds is a small panel of expert independent researchers who each month will be sharing...

AI in MR: What We Learned from Our First Discovery Session

By ICG member Arthur Fletcher A huge thank you to all the members who joined our AI Discovery Session last week – one of the biggest turnouts we’ve had for a while.  Clearly AI is on everyone’s mind, whether you’re already experimenting with it, quietly curious...

Cxoice Survey Platform extends to include real-time video capture

By ICG member Saul Dobney. The Cxoice Survey Platform (run by Saul Dobney, ICG member) has been extended to include real-time video capture as someone completes a survey; together with speech-to-speech AI and conversational AI capabilities. This means participants can...

‘Motherdom’ by Alex Bollen – an introductory conversation

We were thrilled to invite author and researcher Alex Bollen to our members’ Book Group last week to talk about her book, ‘Motherdom.’ Here’s the beginning conversation* where she talks about the book’s key themes of motherhood, social...
Menu