How good are AI deep research tools?

22 May 2025

Article by ICG member Dan Young, Shed Research In 2025, ChatGPT, Perplexity and Gemini all released their deep research tools. They take a brief, clarify it with you, run the desk research, and produce a fully-referenced report, in less than 30 minutes. This sounds...

What AI Can’t See: Notes from a Quiet Cup of Tea in Japan

22 May 2025

By ICG member Camille Gerbaud My chatbot colleague and me I use AI every day, and I’m the first to admit it’s become a kind of desk buddy. The kind who’s always around, never takes a lunch break, and agrees with absolutely everything I say. Working solo as a...

The new ‘quiet luxury’ trend

22 May 2025

Article by ICG member Alessandra Rizzo, Se Synergic Evolution The current prudence in purchases due to a diminished spending capacity, in the case of the high-end, is also linked to that effect called ‘luxury shame’ which has led the most affluent...

A semiotic take on the Italian Eurovision Song Contest entry

21 May 2025

Article by ICG member Stefania Gogna   “Espresso Macchiato” by Tommy Cash (Eurovision Song Contest) is not a “deep” song in the classic sense. But it is precisely this ostentatious lightness that makes it interesting from a semiotic point...

Built-in Respondents Recruitment Now Available on Yasna.ai

20 May 2025

The ICG is delighted to support its advertiser and sponsor, Yasna.ai.   Yasna.ai has released a major update: users can now recruit respondents directly when launching in-depth interviews on the platform — no need for third-party suppliers. Recruitment across 60+...

From There To Here: A Podcast With Clare Milford Haven

13 May 2025

ICG member Michael Stone’s latest From There to Here podcast interview https://www.fromtheretohere.co.uk/ is with Clare Milford Haven, founder of James’ Place. This is the charity she set up after her son took his own life at 21. With centres in London, Liverpool and...