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Grow your customer base

25 Jun 2018

Businesses face so many challenges today, but one of the most pressing issues troubling CEOs is growth. Customer growth is a critical ingredient of an organisation’s success – how do we acquire more customers? How do we encourage existing customers to buy...

Running workshops – Tips & Techniques

08 Jun 2018

These days, I enjoy running both groups and workshops.  But when I did my first workshop, I assumed that having learnt to moderate qual groups quite well would mean that running a workshop was a breeze.  It wasn’t! With the benefit of a lot more...

Social Media

05 Jun 2018

The ICG's Helen Roberts has recently published a series of webinars and blogs on Customer Experience research which she has kindly agreed to share.  Seeking to promote the value of MR they are aimed at small businesses who don’t currently actively...

Digital & Online Recorders

22 May 2018

Following an e-group conversation we have collated the experiences and recommendations for digital & online recorders… Digital recorders The app TapeACall which essentially dials a second call in the background to take the recording but you have to...

Postcode Mapping tool

21 May 2018

Need to create a map based on multiple locations – here are some tools that can help… BatchGeo: Create an interactive map from your data<https://batchgeo.com/> batchgeo.com Make a map from a list of multiple locations, use addresses, postcodes, or...

The Digital Impact on the art of Conversation

21 May 2018

Sarah Mowl takes a look at the generational changes in how we communicate with each other, driven by the digital age There’s been a lot written lately about our digital health and the overuse and addictive nature of social media.  However, whilst it’s...
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