The Rise of Automation in MR

23 Nov 2017

A few weeks ago I attended an interesting seminar held by the ASC (the Association for Survey Computing). The topic was about the rise of automation in the market research industry. Four speakers who are well known in the industry gave their opinions about why they...

Conducting Qualitative Usability Testing

06 Nov 2017

Jane Morgan gives us some practical hints and tips about qualitative usability testing. Finding things that are not good, but good to know; that is the core outcome of usability testing.  Other research methods are superior for uncovering unmet customer...

How To Reform Capitalism

06 Nov 2017

Simon Riley reviews The School of Life's essay 'How to Reform Captialism' and muses on what this means for the future development of businesses and their relationships with different generations of consumers – how can we address our...

ICO GDPR helpline

02 Nov 2017

The Information Commissioners Office has various resources aimed at helping people understand and be ready for the new data protection legislation.  Chief among them is a new helpline, launched on the 1st November… ICO helpline for small and micro...

Expanding your network…

31 Oct 2017

Claire Labrum discusses how to harness your networks more effectively When I first set up my business, Strictly Finanical, I was surprised at where (and who) I got business from.  It wasn't necessarily the people I expected.  Now Tanya Menon, business...

The art of Dialogue

30 Oct 2017

The Fast Company run an innovation festival each year, showcasing new thinking and ideas. This year there was a particulalry interesting talk by design firm 'Ideo's exec, Fred Dust, who says we can solve problems by designing new ways to talk with each...