Join us for this Pitch Perfect* with Alok Jain, founder of DoReveal, and also now an ICG member.

Built by researchers, for researchers, DoReveal is an AI-assisted qualitative research platform designed with a craft-first mindset. It supports researchers in developing accurate, nuanced, and in-depth insights, rather than simply accelerating output. The platform reflects real research workflows, helping teams move from raw data to clear, well-structured, and evidence-based findings.
DoReveal is used by over 100 researchers, including independent practitioners, boutique agencies, and organisations such as Snap, Amazon, and Kantar. As one customer put it:
“It makes us more thorough. It makes us better and more competent.”
This session will provide a practical walkthrough of the DoReveal platform, illustrating how qualitative researchers can move from raw interview data through structured analysis to report-ready outputs.

Alok Jain is a research professional with over 30 years’ experience and the Founder and CEO of DoReveal, an AI-powered synthesis platform designed specifically for qualitative researchers.
Prior to founding DoReveal, he led research, strategy, and design initiatives at organisations including the World Bank, BNP Paribas, Carfax, Capital One, and Centene Corporation.
DoReveal – Transforming Research with AI-Powered Insights
* Pitch Perfect is the new name for our Lunch&Learn programme