This webinar is generously sponsored by Web Creator Suite
Using video in the market research world comes in many forms, and with skills in video varying across researchers and agencies, Dan and Roseann of The Word Is Out (also ICG members) want to share their knowledge in delivering effective and commercial insight with video.
This webinar will answer the following;
With a rise in remote ethnography in 20/21, more and more respondents are available to complete online video calls and diary tasks. However, getting clients and participants engaged and receptive to both remote and in-person video projects can bring its own challenges.
The Word Is Out think that there is even more scope to be innovative and creative in our work as researchers. We’re only just scratching the surface on what we can achieve using video. They want to arm fellow freelancers and small agencies with a variety of tips and best practice from their experience in the video industry to put into practice when producing their own creative insight stories.
Specialists in video-driven, qualitative insight, at The Word is Out we fuse our experience in market research and the video industry to deliver engaging and innovative outputs to our clients. We also work with brands and fellow researchers to offer a specialist expansion of videography to their existing team.
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United Kingdom: +44 20 3713 5011
Access Code: 145-863-309