Felicia Schwartz

China Insight

China Strategist and Insight professional

Background

Strategist ( Ogilvy , Dentsu ) with 14 years China experience ; I have worked widely across consumer goods (Nestle , Kraft Foods , Kimberly Clark ) as well as retail , luxury and technology. My specialty is cultural consumer insights and I regularly conduct research in China and with Chinese consumersĀ in the UK .

Fluent in ; Mandarin Chinese , English , French , German .


Sectors

  • Advertising & Media
  • Automotive
  • Children & Youth
  • Entertainment, leisure & travel
  • FMCG
  • Pharmaceuticals & Healthcare
  • Retail

Skills & Services

  • Ethnography
  • International
  • Qualitative
  • Recruitment and Fieldwork
  • Research venue/studio hire
  • Workshop facilitation