Working directly for clients and as freelance support for agencies (especially, though not exclusively those in need of specialist shopper and retail research support), I offer qualitative, quantitative, ethnographic and observational approaches in their many guises – traditional and new. In addition, I offer secondary professional services, including:
desk research to extract more insight from exisiting data (clients & agencies)
shopper insight training (clients and agencies)
blog writing (agencies)
proposal development support (agencies)
Freelance consultancy services for primary research range from full project management (from design to delivery) through to peeling off various tasks e.g. questionnaire / discussion guide writing, analysis / report prep. in order to support a busy project team.