RECORDING OF: Knowledge Share: Desk Research Uncovered – practical tips for market research professionals

15 Jun 2023 | Knowledge Share

This session has been sponsored by E-tabs, bringing cutting edge automated charting for your projects in PowerPoint & Google Slides

In this session, ICG member Fiona Silver, Silver Research Services,  talks to us about Desk Research.

Specifically, she’ll cover:

  • Desk research – The Basics. What it is and when and why you should use it
  • 13 top tips to help you undertake desk research
  • Desk research and AI – ideas on how AI can facilitate the process