Why Cultural Insight Is So Important For Research – RECORDING

This webinar was generously sponsored by MIS Group This webinar was presented by ICG member Felicia Schwartz, China Insight. It explores the crossover between two areas Felicia is active in – cultural insights and market research. Although we often use...

Corona Virus – Impact On Consumption in China

ICG member Felicia Schwartz shares her knowledge. New areas of opportunity The Corona virus outbreak has nudged or forced many consumers to try new services and products, creating an opportunity for a number of new sectors. Among respondents to the Kantar survey on...
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