insight

Research Knowledge

Unequal Truths – a new podcast series

Posted on 26 June 2020

Today sees the launch of a podcast series - "Unequal Truths" by ICG member Ella Fryer-Smith. In each of the episodes, she interviews a successful researcher who tell us the...

BIG Forum Leeds: How research helps businesses make strategic decisions and reach their corporate goals

Posted on 25 February 2020

On the surface, B2B & B2C research are worlds apart, particularly in terms of audience, universe size and which methodologies do and don’t work. However, there is a common theme...

Research Knowledge

15 Predictions for Insight in 2020

Posted on 11 December 2019

ICG member Mike Stevens shares his thoughts on what's potentially coming our way. Feel free to comment below or on his original LinkedIn post. Clients 1. Budgets squeezed. Recession looking...