We need communities more than ever, but in marketing we’ve lost sight of who they are

ICG member Hanna Chalmers, The Culture Studio, conducted some important work for Reach Solutions about communities.

Research Live covered this really interesting piece of work. See here for a link to the research output (via Reach) as well as an accompanying piece about it.

Download the research findings from Reach here

https://theculturestudio.co.uk/

https://theicg.co.uk/member/hanna-chalmers/