Brand Beauties During Covid19

28 Jul 2020 | Research & Business Knowledge

ICG member Karen Cooper has teamed up with Cint to track the UK public’s attitudes to brands within different sectors during the pandemic.

Learn which brands the UK public are most positive towards, and what’s behind these feelings.

In particular, if a brand’s response to the pandemic has had an impact on positivity. And what do people expect from businesses in the time of C-19?