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Cxoice Survey Platform extends to include real-time video capture

24 Nov 2025

By ICG member Saul Dobney. The Cxoice Survey Platform (run by Saul Dobney, ICG member) has been extended to include real-time video capture as someone completes a survey; together with speech-to-speech AI and conversational AI capabilities. This means participants can...

‘Motherdom’ by Alex Bollen – an introductory conversation

12 Nov 2025

We were thrilled to invite author and researcher Alex Bollen to our members’ Book Group last week to talk about her book, ‘Motherdom.’ Here’s the beginning conversation* where she talks about the book’s key themes of motherhood, social...

Judith Wardle talks to qualitative recruiter Lynne Chapman

03 Nov 2025

Article initially published by the AMSR. Interview by Judith Wardle.         When Lynne went along to her local hotel a few years ago to hostess a group for the magazine Woman’s Realm, no-one was more surprised than her to see the fake wall hiding...

DEVELOP: Sustaining Momentum for Long-Term Growth

21 Aug 2025

Article by ICG members Jeff Deighton and Lara Meyer. In our last article, Learn, Lara and I explored how reflection and realignment help create clarity and awareness to make smart, timely decisions, and to foster a culture of purposeful reflection to support...

40 Years In Market Research – Lynne Chapman

28 Jul 2025

Initially I worked as a librarian, but after relocating from London to Nottingham, a friend and neighbour, Bev Wener, who had moved into market research recruitment, persistently told me I’d be perfect for it. I resisted at first, forgetting I’d once been a...

Get off my land!

23 Jul 2025

Article by ICG member Kath Rhodes Something has been bothering me recently. It’s the over-use of ‘qualitative’ in the insight world   Get off my land! You lot keep saying ‘qualitative’ data when you are talking about open ends and verbal data. Words...
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