Brexit Briefing – June 2018

As the UK enters key stages of the Brexit negotiations with the European Union, recent poll data highlights the continuing deep divide over Europe with a significant minority of the population unsure of what they want or whether they are being led in the right...

Creative Screening – hints and tips

A question on the egroup generated many ideas as to potenital creative screening questions and we have amalagamated responses below… The questions around the ‘creative’ questions are also important to guage whether someone fits the bill.  You...

Grow your customer base

Businesses face so many challenges today, but one of the most pressing issues troubling CEOs is growth. Customer growth is a critical ingredient of an organisation’s success – how do we acquire more customers? How do we encourage existing customers to buy...

Running workshops – Tips & Techniques

These days, I enjoy running both groups and workshops.  But when I did my first workshop, I assumed that having learnt to moderate qual groups quite well would mean that running a workshop was a breeze.  It wasn’t! With the benefit of a lot more...

Social Media

The ICG's Helen Roberts has recently published a series of webinars and blogs on Customer Experience research which she has kindly agreed to share.  Seeking to promote the value of MR they are aimed at small businesses who don’t currently actively...

Digital & Online Recorders

Following an e-group conversation we have collated the experiences and recommendations for digital & online recorders… Digital recorders The app TapeACall which essentially dials a second call in the background to take the recording but you have to...
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