This Knowledge Share is generously sponsored by AddMaple

This Knowledge Share is presented by ICG member Carol Raithatha
Coaching has become widespread in the business world but there can be a lot of confusion about what it actually is and how it can help professionals. This Knowledge Share will start from the beginning and explain what coaching is (and is not), workplace coaching theory and process, and give some examples and case studies of its application. Finally we will look at why coaching might be especially useful for independent insight consultants and their clients.
Carol Raithatha

I’m an Executive Coach working with clients from all sectors, but because of my background, have a particular emphasis on research and insight. I’ve been a member of the ICG for over 20 years and have been working in product testing, qualitative research, and desk research. About five years ago I gained a qualification and started offering coaching too. Recently my focus has moved entirely to coaching. It is extremely rewarding and motivating to work with and see colleagues from the insight field develop and flourish.
