Research & Business Knowledge Archives - Page 4 of 93

Customers aren’t as irrational as they seem

14 Apr 2026

Article by ICG member Jay Zaltzman A core idea in behavioural economics is that customers don’t always behave rationally. From Dan Ariely’s Predictably Irrational onward, we’ve had a language for the ways decisions deviate from purely...

ICG member John Storey is BHBIA BOBI awards finalist

14 Apr 2026

Congratulations to ICG member John Storey for being a Finalist for this year’s BHBIA BOBI award for his segmentation model using Python and AI: Transforming Patient Insights: A Secure, Symbiotic AI and Python Framework for Ethical Physician Behaviour...

RECORDING: The AI Growth Engine for Small Market Research Agencies – how to use AI to better market, sell, and engage with clients

08 Apr 2026

Join ICG member Paul Griffiths for this valuable Knowledge Share. This Knowledge Share has been generously sponsored by EXPLNERS. Paul will offer practical and immediately actionable ways to start using AI to save time and do more consistent and...

RECORDING: Small But Mighty – Large Scale Reporting With Lean Resources

26 Mar 2026

In this case study Lunch&Learn, ICG Member Paul Carney of ClearCut Insights shares how he used automation – transforming what is traditionally a time-intensive reporting challenge into a streamlined, repeatable process with standout...

How are rising oil prices affecting your clients?

23 Mar 2026

Full report by ICG member Kevin Simmonds, Advantage Market Intelligence Ltd We’ve put together a short report to help unpack the impact across the UK economy and key industries. It provides a clear, high-level view of where different sectors are most exposed,...

The Value of Consumer Connection

16 Mar 2026

Article by ICG member Morgan Arnell, Co-Founder of Mingle Connections Most organisations don’t have a data problem. They have a distance problem. Despite more dashboards, trackers and reports than ever before, many businesses feel...