RECORDING: Get off the Feast & Famine Rollercoaster!

01 Nov 2022

How often do you find yourself riding the feast and famine rollercoaster? Working and busy one month, but with no work to keep you busy the next month. Time to do more marketing when you’re not busy – and then no time to keep in touch with prospects when you’re busy...

RECORDING: Applications of Behavioural Science to Quantitative Market Research

19 Oct 2022

This webinar is generously sponsored by MIS Group  Over the past decade or more, many market research agencies and their clients have been influenced by findings from behavioural science. In particular, some agencies have incorporated insights and approaches from...

RECORDING: Pensions 101

21 Sep 2022

Pensions 101 with Claire Labrum, Strictly Financial – Thurs 15 Sept, 11am Generously sponsored by Teneo Translations This session is designed to be a layperson’s overview of how pensions work – and how they compare to other investments.  It will cover the basics...

Bad Data Causes Bad Decisions: How to solve the problem of data quality in your online research

05 Sep 2022

Online sampling has revolutionized research, with more companies than ever turning to online methods of data collection to accelerate their research and consumer insights. However, with this explosion in the amount of research being conducted online have come...

RECORDING: Writing for Impact

13 Jul 2022

This webinar is generously sponsored by Ivy Exec Do you find writing hard? Sometimes sit and stare at the blank page? Know you should be writing more but don’t know where to start? In this introductory course you will: Learn how to write compelling and entertaining...

RECORDING: Exploring Conjoint Analysis

12 Jul 2022

This webinar is generously sponsored by MIS Group Conjoint Analysis: What is it? How does it work? What does it tell you? This is a hands on session run by ICG member Saul Dobney on how conjoint analysis uses attributes and levels to define virtual products and...