Empathy is at the heart of qualitative research. Yet many factors can undermine understanding respondents, especially when working with participants from different cultures. Whether we are conscious of them or not, these factors can discourage respondents from sharing their experiences and perspectives – and hinder our efforts to uncover critical insights for business growth. Key […]

This session has been generously sponsored by GiftPay, empowering you to send instant rewards to your participants at no extra cost, redeemable at 80+ top retailers of your choice   We welcome Betty Adamou, Gamification Expert, to discuss: A bit more about her professional background and career to date What Gamification is/isn't How it can be […]

This webinar has been generously sponsored by OPPI - the platform for market researchers seeking to enhance their qualitative and quantitative studies through opinion crowdsourcing and audience insights. Using state-of-the-art data analytics, OPPI captures the nuances of human conversation through crowd-sourced opinions, providing real-time, actionable insights. Imagine integrating these rich, qualitative insights into your current […]

This webinar has been generously sponsored by Teneo Translations We are proud to welcome Director-General of ESOMAR, Joaquim Bretcha  to give us; an update on the international research landscape and its key trends and complexities how ESOMAR, your global membership association for research, insights, & analytics, can help as you navigate this. Joaquim will be accompanied […]

This webinar has been generously sponsored by Teneo Translations This webinar is the first part of a series of webinars we'll be conducting about International Research. Here, we welcome four ICG international research experts, Muriel Esposito, Nicky Fraser, Rebecca Harrison and Nicolas Kayser, to lead a panel discussion, using stories/real life examples, to illustrate the […]

Please join us for this informative webinar by ICG member Paul Vittles, where he'll be covering; the language of change and why it scares people transitional change & transformational change the 3 Key Dynamics of Change the role of research in transformational change mini case studies of major change (inc physical, psychological & emotional) The […]

This webinar has been sponsored by Yonder Data Solutions, who are a trusted fieldwork and data collection company offering numerous services such as UK/International online data collection, advanced analytics, CATI, dashboards and visualisation, AI technology and omnibus services Come and hear from our 5 Award Finalists from last year about their submissions. Hear more about […]

We welcome IFA Victor Sacks, VS Associates,  to talk about some key areas of financial planning relevant to micro-business owners, and answer your questions about this. Specific areas to be covered include: retirement planning financial investments employee responsibilities. This webinar is designed to give you some food for thought, rather than individual advice, and will […]

This webinar is generously sponsored by Babble viewing facility, West Midlands, winner of the MRS Operations Awards Best Viewing Facility – Experience & Impact As part of our international research webinar series, we are now proud to introduce three ICG members who'll give us some cultural insight, do's and don'ts of doing research, and some […]

This webinar has been sponsored by Cxoice Insight Systems from dobney.com - the all-in-one survey and insight platform   Over the past decade or more, many market research agencies and their clients have been influenced by findings from behavioural science. In particular, some agencies have incorporated insights and approaches from behavioural science into their qualitative research offer. […]

This webinar has been sponsored by Rigour Research  Our Panellists Alexander Ekimov, Kea Solutions Ltd. It is now exactly 20 years since I started working in market research with a brief spell in marketing in between. I have worked on a wide variety of projects both in terms of scope and size. Electoral, social, consumer […]

This webinar has been sponsored by Rigour Research    Our Panellists Alexander Ekimov, Kea Solutions Ltd. It is now exactly 20 years since I started working in market research with a brief spell in marketing in between. I have worked on a wide variety of projects both in terms of scope and size. Electoral, social, consumer and […]

This webinar has been generously sponsored by TTC  WeTranslate Please come and join ICG member Felicia Schwartz and her colleague, Sophie Cox, who'll be discussing what it's really like to conduct research in Asia. Specifically, they'll cover: The Practical  (holidays, timings, translations ...) The Cultural ( cultural input into every stage of the project ) […]

Please join ICG member William Landell Mills, Amaranth Insight, as he uses a recent semiotic case study of his ('Kids' Films and Hygiene') to discuss; Semiotics and its relationship with Qual Kids’ films Hygiene Moving through space A wider point about brand as narrative William Landell Mills, Founder, Amaranth Insight William started Amaranth in 2017 […]

This webinar has been generously sponsored by Indeemo   Mushrooms are having a moment. But as the functional shroom category booms (think mushroom coffees, teas, powders, supplements, chocolates, blends and super blends), what does it mean to a myco-curious audience who still associate mushrooms with grilled cheese or magic (the illegal kind)? In this session, […]